The colonization of real-time and other trends in Web 2.0
"There is no evidence that the world is becoming more virtual. The cyber−prophets were wrong here. The virtual is becoming more real. It wants to penetrate and map out our real lives and social relationships. We are no longer encouraged to act out some role, but forced to be "ourselves" (which is no less theatrical or artificial). We constantly login, create profiles in order to present our "selves" on the global market place of employment, friendship and love. We can have multiple passions but only one certified ID."
